Cummins Arabia

In May 2017, Cummins and The Olayan Group launched Cummins Arabia, a 50:50, three-country distribution joint venture company in the Middle East. This joint venture consolidates the distribution of Cummins products in the United Arab Emirates (UAE), Saudi Arabia, and Kuwait. Those products were previously distributed by Cummins’ wholly-owned UAE distributor and Olayan-owned independent distributors – General Contracting Company (GCC) in Saudi Arabia and General Transportation and Equipment (GTE) in Kuwait.

Our Task

Design and build a new website consistent with Cummins brand guidelines while providing imagery and content that appeals to the regional customers and markets of the Middle East.  The primary goals of the site are to assist with communicating information about the company’s high-quality products, services, and support, as well as for lead generation and employee recruitment. Visit the project at Cummins Arabia and Cummins Middle East.


  • Drupal CMS
  • Eloqua integration
  • Project management
  • Location finder tools
  • Responsive web design
  • Site architecture
  • HTML / CSS
  • jQuery / JavaScript
  • Lead generation forms
  • Photo selection & editing
  • Training